Bachelor’s

1.The Industrial Design major aims to cultivate elites with systematic professional knowledge, good understanding of design theory and methodology, has global perspective, a strong sense of responsibility, scientific rational spirit, advanced aesthetic judgement. Student will also have design thinking and management skills, the ability to express, communicate and. Entrepreneurship ability will also be fostered , and student will be able to engage in design research and development, promoting professional development, undertaking design education and related research work in an international and cross-cultural context.

 

2.The Visual Media Art major aims to cultivate outstanding talents with strong sense of responsibility, scientific spirit, leading aesthetic judgment, and systematic professional knowledge, master the basic theories and methods in the fields of information and communication, visual media design, film and television special effects production and post-production. Basic knowledge, theories and methods of production, online video production, Internet product development, network interaction design and production and the application of related tools are taught, which can be used in the media and cultural industries such as film and television, online media, advertising media, animation games, and virtual reality and other visual media. Related fields are engaged in planning, creation, design, production, dissemination, operation or management, etc., and are high-level compound talents in the field of visual media art related to the social, economic and cultural development.

 

3.The major of architecture cultivate broad theoretical knowledge, professional skills and innovative thinking ability in natural sciences, humanities and architecture and related disciplines, interdisciplinary knowledge and ability, professional leadership and teamwork and communication skills, in response to today's world. In the process of challenging human settlement issues such as climate change, digitalization and urbanization, students should have a special sense of social responsibility in the context of globalization, abide by professional creeds, and innovative problem-solving abilities.