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The school offers three undergraduate majors, namely Industrial design,vasual media art and architecture.Students who complete the graduation requirements will be awarded the bachelor\'s degree certificate of Harbin Institute of Technology and the Bachelor\'s degree certificate of Zurich University of the Arts.

1.Industrial design is the professional practice of designing products, equipment, objects and services that people use every day, focusing on the physical appearance, function and manufacturability of products, and ultimately extending to the overall lasting value and experience that products or services provide to end users, with the aim of improving people\'s lives through good design. \"Made in China 2025\" pointed out that we should improve the ability of innovative design, cultivate a number of professional and open industrial design enterprises, set up national industrial design awards, and stimulate the enthusiasm and initiative of innovative design in the whole society. The \"Special Action Plan\" jointly issued by the Ministry of Industry and Information Technology and other 13 departments pointed out that the design capability is an important part of the innovation capability of the manufacturing industry, and it should be made an important starting point for the transformation and upgrading of the manufacturing industry. The outline of the \"14th Five-Year Plan\" puts forward the direction of focusing on improving industrial innovation, vigorously developing intelligent product design and manufacturing such as intelligent identification systems, and promoting the optimization and upgrading of manufacturing. The optimization and upgrading of the manufacturing industry will continue to promote the integrated development of industrial design to intelligent design, big data and other directions, and bring new opportunities for industrial design.

2.The major of Visual Media Art aims to cultivate a strong sense of responsibility, a scientific rational spirit, a leading aesthetic judgment, systematic professional knowledge, and a master of basic theories and methods in the field of information and communication. Basic knowledge, theories and methods of digital media design, film and television special effects production and post-production, network video production, Internet product development, network interaction design and production, and application of related tools. Being able to engage in planning, creation, design, production, communication, operation or management in related fields of media and cultural industries such as film and television, network media, advertising, animation games and virtual reality, the high-level complex talents in related fields of visual media arts can adapt to our country\'s social economic and cultural development. The digital creative industry is one of the five new pillar industries with an output value of 10 trillion yuan that China has focused on cultivating. The National Development and Reform Commission, the Ministry of Science and Technology, the Ministry of Industry and Information Technology, and the Ministry of Finance jointly issued the Guiding Opinions on Expanding Investment in Strategic Emerging Industries, Cultivating and Expanding New Growth Points and growth Poles, emphasizing the integrated development of digital creative industries and manufacturing, culture and education, tourism and sports, health care and elderly care, smart agriculture and other fields to stimulate market consumption vitality. The outline of the 14th Five-Year Plan puts forward the implementation of the digital strategy of the cultural industry, and the expansion of digital creativity, online audio-visual, digital publishing, digital entertainment, online broadcasting and other measures. Digital media technology will be applied to many industrial and commercial scenarios as an important new medium and communication mode in the future. As the \"capital of Design\", Shenzhen has huge market potential in the fields of cultural creativity, digital media and innovation. The added value of culture and related industries increased from 102.1 billion yuan in 2015 to 220 billion yuan in 2020, and the proportion of the city\'s GDP rose from 5.8% to 8%, with an average annual growth rate much higher than that of the city\'s GDP. The High-quality Development Plan for Shenzhen\'s Cultural Industry (2021-2025) (Draft for comment) is laid out from the two perspectives of digital culture and creative culture, and proposes three major tasks: implementing the digital strategy for the cultural industry, cultivating a new type of \"digital culture +\" and promoting the digitalization of cultural resources, and a new round of scientific and technological innovation and industrial innovation are accelerating. With the development and application of a new generation of information technologies such as 5G, big data, artificial intelligence, industrial Internet, and Internet of vehicles, digital media art has ushered in a new development opportunity. Compound digital creative professionals are scarce, and the supply of high-quality talents cannot meet the needs of the rapid development of the industry. Combining the advantages of HIT and its cooperative support, Shenzhen International School of Design is committed to cultivating professionals who support Shenzhen\'s cultural strategy, all-media communication, emerging cultural and creative industries and nurture social construction.